Paul Castain's Blog

Are You Like "Joannie"?

Posted February 25, 2014

There’s this lady out by me who is quite visible.

She takes out ads in the local papers.

She’s all over the social networking sites.

She does quite a bit of email marketing and guess what?

She always includes her picture but there’s one small problem . . .

Her picture (no joke) is from the late 1980’s (feathered big hair and all”

I know this for a fact because I remember seeing the same pics back when I had hair.

Also, her picture depicts a 30 something but when I see her now at local events, she’s like 60.

I look at it and can’t help but think there’s some kind of wicked “Hot Tub Time Machine” thing going on but I’m crazy like that!

It’s really important that we present an honest visual representation.

When was the last time you updated your pictures?

No big deal if you haven’t.

I’m sure “Joannie” would approve 🙂

Check it out . . .

The $50 early registration discount for our online sales course ends this Friday.Click here for details and to take the first step to a better year!

Paul Castain
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