Don't Assume That You HAVE To Lower Your Price (Even When You're Told To Do So)

So there you are reviewing a proposal with a potential client and then;

They tell you your price is too high and that you need to lower it if you want their business.

Be careful!

This puts the focus on price, and focusing on price leads to “sales malpractice”.

How?

Well for starters, you might miss an opportunity to ask a few more questions or miss opportunities to truly help your prospect.

Why?

Because now your focus goes to price and how you can trim it instead of;

Actually trying to help!

And besides, why should someone get a better price, just because they told you they want one?

How is that fair to your actual clients? (You know, the ones who’ve been there for you all along?)

So let me get this straight . . .

No thanks!

And forgive me for being blunt but;

Sometimes people tell you that you have to lower your price because;

When I say its because “they can” that isn’t some universal law or fact, its because;

Most of the sales reps who sat in front of them allowed it and/or;

So your very first step when someone tells you your price is too high is all caps CONFIDENCE!

Confidence that you DON’T have to change your price just because your prospect DOESN’T want to pay it!

There’s more to this and;

This obviously ISN’T a one step process;

I actually have several more steps for you that I’m going to be sharing during our Negotiate Like A Pro webinar!

I’m going to share;

7 Ways To Create Deals Where There’s A Lower Probability Of Having To Negotiate
5 Tactics That Are Likely To Be Used Against You (And Countermeasures For You To Regain Control)
How To Understand (and Leverage) Behavioral Styles
One Subtle Tactic That Gives You Leverage
How To Create A Collaborative Negotiation
What To Do When You Hit An Impasse
How To Walk Away Without Killing Your Chances To Do Business In The Future

What do you get?

(1) 90 Minute Webinar With A Ton Of Actionable Tips

Worksheets

Bonus PDF With Additional Ideas (Sent The Following Week)

How Much?

$99

Also, this is a live virtual online event. You only have one chance to join us LIVE so click HERE to secure your spot!

Paul Castain's Blog