Getting the attention of a crazy busy decision maker is no easy task and yet;
The vast majority of the sales population does something that kills their chances within the first 2-3 sentences.
Doesn’t matter if its during a call, within an email or note or even via LinkedIn;
Reps are making a HUGE mistake with their messaging.
You lose a decision maker’s interest, when you open with something about your company, INSTEAD of something about THEIR world!
You know, things like a phone call that opens with “Hi, Ellen, its Paul Castain with Castain Training Systems and we’re a . . .”
An email that opens with “We make widgets that . . .” or “Vandelay Industries is a full service . . .”
The problem with this is that they really don’t care enough about you (at that point) to continue with the interruption.
Seriously, you lost them at “Hello”.
Instead, open with something about THEIR World, THEIR Company etc.
That’s what they REALLY care about and;
That’s how you get someone to hear you out.
So if you’d really like to get someone’s attention;
Stop opening the dialogue with YOU and;
Make it about THEM instead!
HERE ARE 30 MORE WAYS TO Get A Decision Makers ATTENTION . . .
This Thursday, December 14th, at 11:30 am EST, I’ll be hosting a special online webinar to help YOU, get the attention of a buyer, who finds it way too easy to forget about you!
Have you signed up yet?
Here are several things you will gain by attending;
- 1 simple phrase that will capture someone’s attention whether it be in an email or by phone.
- How to dramatically increase the probability of getting through to your potential client. Did you ever wish you could get someone to pick up their phone when you call? This tactic will help!
- 2 voicemail messages that will set you apart.
- 2 psychological tactics that will compel people to respond to you (without positioning yourself as a jerk)
- 2 email subject lines that will get a potential client’s attention.
- 2 different ways of reaching out to a potential client that 99.9% of your competitors aren’t doing.
- 4 things you can do via your social network to get more appointments with decision makers.
- 3 things you can do at your next networking event to stand out.
- How to use “Communication Mapping” to get on the radar screen and 5 sample “Maps” to help you stand out!
- 10 examples of how your peers are using “Creative Door Openers” to set more appointments.
At the end of the webinar, you’ll have several new ideas to Jump Start your hunting efforts!
What Do You Get?
(1) 90 minute webinar with over 30 tactics
Worksheets
Webinar Replay
A really cool PDF with over 40 ideas to help you get your potential client’s attention.
What’s The Investment?
$99
Can’t join us on December 14th?
Purchase the webinar anyway and I’ll send you the replay,worksheets etc later that day. View it whenever you’d like.
Please click HERE to secure your spot now.
