Imagine, if you will, someone sending an invitation to connect on LinkedIn. The other party accepts the invitation, and now, wait for it, they are “connected”!

They then proceed to rinse and repeat this process several hundred times but all the while . . .

They never do a damn thing with all those names on their computer screen!

They don’t send along helpful (non salesy) resources

They don’t comment on any of the updates from those in their network

They never use the “icebreakers” LinkedIn provides like “Wish Lisa Happy Birthday” or “Todd has a new job” or heaven forbid they acknowledge the 5 year work anniversary Helen is celebrating this month. Oh and when it’s their birthday, or work anniversary and they receive well wishes from those in their network, they promptly ignore them.

They make zero attempt to move that name off their computer screen and into real time via a phone call or a cup of coffee (pronounced Kaw Fee where I come from).

And worst of all, they are non responsive when those in their network attempt to be SOCIAL! That’s a tad ironic considering this is a SOCIAL network.

It makes you wonder why they would bother sending the invite in the first place!

It also makes you wonder (I hope) how much more valuable a network, of any kind is, when there is actual interaction.

Here’s a 4 minute video I created with 2 really simple things you can do, right now to change that!

And before you write this off as just another rant from a wanna be LinkedIn “expert”.

I’m not an expert, I’m simply someone who made almost every one of those mistakes back in 2008 when I started on LinkedIn.

How about you?

Are you actually CONNECTING with people on LinkedIn or are you COLLECTING a bunch of useless names?

Want To Generate More Leads From Your Network?

Then you might want to seriously consider joining us on May 6th for our How To Hunt More Effectively online program.

We’re going to be dedicating a full session to how you can use social networks like LinkedIn, Twitter etc to complement (not replace) those unnecessarily COLD calls you’ve been making!

We’re also going to be talking about email, snail mail, traditional networking, referrals and even some cool creative things you can do as well!

Click HERE to learn more because that “If you always do, what you’ve always done, you’ll always get, what you’ve always gotten” thing is a real bitch!

Sales Managers, VP’s of Sales and business owners: Email me for special pricing (and extras) when you enroll 2 or more paul@yoursalesplaybook.com