There’s a really effective email template we’ve been using that’s been getting incredible results during the pandemic.
It’s called The “Two Directions” email and here’s a basic overview.
When you begin your email, begin by mentioning that during the pandemic, you’ve seen companies go in one of two directions.
The first direction is waiting until after the pandemic to embrace (your type of solution).
The other is taking advantage of (benefit of acting NOW versus later like lower interest rates, less noise, competitive advantages, etc).
Why this approach works;
Because it addresses your prospect’s hesitation head on as opposed to pretending it doesn’t exist.
It also gives you an opportunity to provide an example of a company that DIDN’T wait out the pandemic.
There’s obviously more to this but this will give you the basics so you can create your own “Two Directions” email.
Do you want the template for this?
I’ll be sending this template (and 14 other pandemic appropriate email templates) during our upcoming How To Hunt For New Business MORE Effectively course.
Have you signed up yet?
Here’s what you’re about to miss;
In Session 1, we’re going to explore how you can seriously warm up your cold calls.
We’ll talk about 3 different “scripts” that I’ve designed to be used during the pandemic.
We’ll discuss how you can create a more objection-resistant dialogue while maintaining control of the call. And while we’re at it, we’ll discuss a revised objection handling formula that’s a must if you’re using the phone.
In Session 2, we’ll discuss how you can master this thing we call “email”!
I have tips that will help you with your subject lines, overall message, how to improve your response rates, and a few tactics that will forever change the way you approach emails going forward!
Oh, and you’ll get to send me one of your prospecting emails for an honest and helpful critique.
In Session 3, we’re going to talk about how you can use creativity to stand out and capture the attention of your prospects.
I’ll be sharing numerous real-life examples of what sales reps have been using during the pandemic.
In Session 4, I’m going to show you how to put everything together into an all caps EPIC prospecting campaign.
We’ll explore a lethal tactic called “Mixing and Mapping”.
You’ll be creating a well orchestrated prospecting campaign and sending it to me so I can provide personalized feedback.
When?
Class Begins On April 21st (from 11:30 am EST to 12:30 pm EST) and will continue each week, for four weeks until May 5th.
Can’t Join Us Live?
Well, then you’re screwed and should just go back to struggling through your prospecting. Just kidding! We deliver each session live and then send out the replay later that day. Go at your own pace, my friend!
AND CHECK THIS OUT . . .
You’re Going To Be Paired Up With An Accountability Partner!
The problem with most courses is that there’s no one to hold you accountable. No one to make sure you’re applying what you learned!
Not on my watch baby!
I’m going to pair you up with someone else taking the course and;
I’m going to assign homework after each session where I’ll offer personalized feedback!
You’re welcome!
What’s Included?
(4) 60-75 Minute Training Sessions
Session Replay Sent Later That Day
(3) Phone Scripts
(3) Voicemail Scripts
PDF With Suggested Responses To Typical Phone Objections.
(15) Pandemic Appropriate Email Templates
Bonus PDF With 10 Attention-Getting Subject Lines
PDF With 6 Ways To Increase Email Response Rates
PDF With 6 Ways Your Peers Are Using Creative Prospecting Tactics During The Pandemic.
PDF With 30 Creative Prospecting Ideas
Folder With A 10 Touch Prospecting Campaign Complete With Suggested Templates and Phone Scripts.
Bonus Prerecorded Session Getting Your Sh*t Together
Bonus Prerecorded Session How To Generate Leads Via LinkedIn
(10) LinkedIn Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
Click HERE to secure your spot in this program!
