If you’re like most sales reps, you have alerts set in your CRM, that remind you when to reach out to potential clients.

The alert goes off, and while you’re reaching for the phone or reaching for a keyboard;

You’re basically deciding what you’re going to say.

And that’s the worst way to try and communicate.

Why?

Because the quality of that communication is limited because it was formulated “seat of your pants” and not;

Premeditated!

And that’s why you need to “Map” your communication;

Ahead of time!

When we map our communication, we think about a sequence of outreach (typically in 3’s).

We think about what form of outreach we’re going to use (phone, email, snail mail, FedEx, drop in, drop off, social network, something creative, etc)

We think about the flavor of the message (Introducing ourselves, sending along a resource, an idea, inviting them to something, introducing them to someone, asking them a question etc)

And then we think about the timing between outreach.

In other words . . .

How long do you wait before reaching out to them again?

Mapping your communication helps you dramatically improve the quality of your outreach.

It also helps you avoid sounding like everyone else.

It helps you to use each form of outreach in the sequence to;

Set up the next one.

I call this the Reverse Call To Action but I’m getting ahead of myself so;

Let me just ask you;

Do you map your communication or do you just “wing it” when the alert goes off?

I go into great detail on how you can create an AWESOME communication map HERE or

You can join us this week for our 30 Ways (And Places) To Find New Business webinar.

Here’s what you’ll learn by joining us;

• SEVERAL Places Where You and Your Competitors Have Been Forgetting To Hunt
• How To Find Potential Clients Who Have A High Probability Of Buying NOW
• 5 Ways To Stand Out And Capture A Buyer’s Attention
• 3 Ways To Use Snail Mail That Your Competitors Miss Completely
• 3 Ways To Use LinkedIn To Generate A Crazy Amount Of Phone Appointments.
• 1 Simple Tactic That Gets Potential Clients To Pick Up Their Phone
• 1 Simple Tactic That Dramatically Increases Your Call Backs
• A Totally Different Way To Use Email To Get In The Door
• How To Create A Simple Communication Plan That Helps You Get In Front Of MORE Opportunities

November 17th, at 11:30 am EST.

Important . . .

Can’t make it that day? Sign up anyway and I’ll send you the recording by the close of business on the 17th. View it at your leisure!

To learn more, please click HERE