Paul Castain's Blog

2 Ways To Create The Emotional Buy In To Make The Sale

Posted September 27, 2018

There isn’t a sales person alive who hasn’t heard (ad nauseam) that people buy EMOTIONALLY and justify logically and yet;

What can you do to create that emotional buy in?

Here are two really quick suggestions.

#1 Ask better questions.

Great questions won’t just give you information;

They will serve as an emotionally trigger.

Here’s how you can ask AWESOME sales questions in your next prospect/client meeting.

#2 Utilize stories throughout your sales cycle.

Stories jump start emotions and create an emotional bond with your prospects and clients.

Here’s how you can leverage the incredible power of stories.

Today, you are cordially invited to harness the power of the emotional sale!

Hire Paul To Speak At Your Sales Kick-Off Meeting

CastainBanner - Copy (2)I help sales reps, sales leaders and business owners sell more. To learn how, click HERE. For speaking availability and rates, email me  paul@yoursalesplaybook.com

 

Paul Castain Sept 2015

 

Paul Castain
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