Category: Uncategorized

There are lots of ways to improve your sales reps, but; There’s one thing you can do that can help you in more ways than you’re aware of. In this week’s episode of The Sales Playbook Podcast; We’re gonna go there! Right click here to download this episode or scroll down to listen via the audio … continue reading »

With the average open rate for sales emails at 21%, the subject line is clearly our first line of defense. I have 2 resources for you today to help. First I have a list of 200 phrases that will get you sent to the spam folder. I’ll also share how you can get my list … continue reading »

When is the best day and time to send a B2B sales email? There are actually 2 answers to this and they are; NEVER and it depends! The answer is NEVER if your preview text doesn’t grab the recipient. The preview text (aka Preheader Text) is the tiny bit of text that appears in your … continue reading »

One of the fastest ways to get disregarded and deleted is to continually send salesy emails to your prospects. It’s also a great way to land in someone’s spam folder! In this week’s episode of The Sales Playbook Podcast, we’re going to discuss how you can get away from salesy and embrace a more meaningful … continue reading »

Just out of curiosity, with all that’s going on in the world right now, do you think people are a tad more; Doubtful Skeptical Hesitant And even more likely to cling to the status quo while embracing a “wait and see” attitude? And that’s why you need to use social proof! What is social proof? … continue reading »

Most sales reps will send an email without taking the time to do some basic research. That basic research can make the difference between a well targeted, relevant email; And one that has zero value or relevance. But does it make sense to research before emailing? Somehow the immortal words of that internet lady come … continue reading »

So there you are cold calling away. Somewhere between the voicemails, and the “Not interesteds”, are a handful of calls that actually went well but; Didn’t result in an appointment. What happens next? For most sales reps, it’s just an alarm set in their CRM to call back again. There’s something more immediate and impactful … continue reading »

Imagine consuming 100,000 words of content, each and every day! Now stop imagining it because; The average person consumes over 100,000 words (34 gigabytes) daily according to the University of California, San Diego (pronounced San Deaago if you’re an Anchorman fan) Here’s a visual to help you imagine what this looks like; Go to your … continue reading »

HOW DOES ONE STAND OUT IN A SEA OF NETWORKING CONTACTS? Funny you should ask . . . 1)    Get on a committee at your local chamber with the goal of eventually chairing that committee. Doing so makes you a “go to” person which dramatically increases your visibility! 2)    Show up consistently in any of the networking venues … continue reading »

I put together 3, super simple exercises for you to help build your objection busting skills! Oh, and they’re available to you for the low, low, price of FREE if you scroll down and have a listen! Right click here to download this FREE sales tip. HERE ARE 75 MORE WAYS TO GET A DECISION … continue reading »