When it comes to training sales reps to make cold calls, there’s way too much emphasis on how to handle objections instead of what to say (and do) to reduce the probability of getting them in the first place.

When was the last time you stepped back and looked at your approach?

When was the last time you taped your end of your calls and reviewed your “Game Tape”?

Do you think you might sound like everyone else?

Do you think that you might be losing potential clients within the first few seconds?

Chances are pretty damn superb that you ARE!

How to lose a potential client within the first few seconds

One major way to lose a potential client is to immediately launch into something about your company right after your greeting.

Everybody does that and . . .

At that point, your prospect really doesn’t care about you.

Instead, why don’t you lead with something about THEM and then tie it in with how your company can help?

This is a technique that can be used (with great success) in your emails too!

I’m going to walk everyone through this technique in our How To WARM Up Your Cold Calls webinar this Thursday (September 22nd).

Registration is about to end . . .

Have you reserved your spot?

Click HERE to learn more!

Can’t make it this Thursday?

Sign up anyway and I’ll send you the recording later that day.