Paul Castain's Blog

I Hope You’re Not Doing This When You Get Phone Objections (Especially During Covid-19)

Posted September 9, 2020

You call a potential client hoping to set an appointment and then it happens;

They tell you they’re not interested or any variation of “Thanks, but no thanks”.

Do you politely exit the call?

Do you try to make another go at it and if so;

How many “No’s” should we entertain before we politely exit the call and move on?

Here are two extremes that suck . . .

Extreme #1: You take the “No” and respectfully end the call.

Not a fan of this one!

Why?

I’m of the mindset that the first “No” is more of a default response so they can get back to work quicker.

Think I’m kidding?

Get in the habit of jotting down, word for word, what people tell you when they want to get you off their phone.

I’m willing to bet that they’ll say the same thing to you;

Whether you call them back 6 months, 6 years or;

If you tell them that you made too much money last year and your accountant wants you to give away 6 million dollars.

The first “No” is their “throw away”, their “auto-eject” and sadly;

Many reps accept it and move on!

Extreme #2: You wait until they tell you “No” three times before politely exiting the call.

This is how lots of reps are taught and its a great way to piss someone off, especially during a pandemic.

And then there’s this;

If you interrupt me from what I’m doing, and make me say “No” three times;

On the third “No” they will have to surgically remove my foot, from your ass!

So if one “No” is too little and;

Three is too many . . .

Two might be your best bet because now you can work past the “knee-jerk” objection while;

Respecting the recipient’s Gluteal region by not becoming a pain in it!

Agree?

Disagree?

What are your thoughts . . .

How many “No’s” should we accept before politely exiting a cold call?

One more thing before you go . . .

On a scale from 1-10, how would you rate your cold calling  skills?

No matter where you landed on that scale from 1-10, there’s ALWAYS room for improvement!

That’s why I put created a special online training that takes place on September 17th, at 11:30 am EST.

Here’s what you’ll gain access to;

  • 6 Ways To Optimize Your Calling Time
  • How To Warm Up Even The Coldest Of Cold Calls
  • 5 Email Templates That Position You For A BETTER Call
  • How To Get Someone To Answer Their Phone WITHOUT Being Deceptive
  • How To Capture A Decision Maker’s Attention Within The First 8 Seconds
  • How To Utilize “Pattern Interrupts” To Subtly Gain Control
  • My 3 Step Objection Buster Formula
  • 3 Exercises That Will Build Your Cold Calling Chops

When?

Thursday, September 17th from 11:30 am – 1:00 pm EST

What’s Included?

(1) 90 Minute Webinar

Webinar Replay

(5) Email Templates

(1) Phone Template

Bonus PDF With Responses To Typical Phone Objections

Bonus PDF With Prospecting Exercises To Build Your Cold Calling Muscles

How Much?

$99

Please click HERE to reserve your spot for this special cold calling resource!

Paul Castain
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(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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