Paul Castain's Blog

Why Sales Reps Get Phone Objections

Posted November 9, 2019

When it comes to phone objections, we focus way too much on the symptoms and NOT the cause.

The symptoms being the actual objections and the cause, well that’s what I want to talk to you about today.

There are many things that increase the probability of a phone objection, here’s a partial list to help you raise your awareness;

You Have An AMAZING “TOURNIQUET” But You’re Calling Someone Who DOESN’T Have The Same URGENCY As Someone Who Is “Bleeding”!

You DIDN’T Give Them A Good Enough Reason To Hear You Out And/Or Meet With You

You Failed To Capture Their Interest

You Failed To Take Control Of The Call

You Took Too Much Control Of The Call Making Them Feel Subservient 

You Said The Right Things But Your Delivery Sucked

You Came Across As Nervous And They (Subconsciously) Equated That With A Lack Of Confidence

You Hit Them With A “Pitch” Instead Of Creating A Dialogue 

They Just Aren’t Familiar Enough With YOU and Your Company

You’ve Become A Pain In Their Ass With The Amount Of Calls, Emails Etc

They’re Simply Predisposed To Initially Reject People Trying To Sell Them Something

I want to explain this one a bit.

Most people are predisposed to be hesitant with sales reps, hence the “I’m just looking” when we are actually going to the store to buy something. We want to step back and proceed cautiously.

On a similar note, it might not be a trust thing, it might be a time thing, in that it’s just easier to use some knee-jerk objection to get a rep off their phone.

So there you have it;

A partial list of things that inspire objections.

Remember . . .

The best way to handle an objection is to;

Avoid getting one in the first place!

We’re going discuss how to make your prospecting objection resistant in our How To Navigate Stalls and Objections webinar.

The special early registration discount is about to end so if you’d like to polish your phone skills, and save a few bucks, you’ll want to register today.

Here’s what I’m going to share;

  • 5 Ways To “Soften The Target” BEFORE You Make The Call.
  • How To Warm Up and How To Conduct A “Warm Up” Call.
  • 3 Ways To Perfect Your “Pitch”.
  • What You MUST Say In The First 8 Seconds Of Your Call.
  • How To Use The Preemptive Strike Tactic To Neutralize Objections.
  • How To Embrace The Power Of “Pattern Interrupts” While Cold Calling.
  • The 3 Step “Objection Buster” Formula.
  • How To Respond To Stalls Like “Send Me Some Information”, “Call Me Back Next Month, Next Quarter, After The Holidays”, Etc.
  • How To Respond To Typical Objections Such As “Not Interested”, “We Already Have A Vendor For That”, “We’re Under Contract”, “No Time To Meet”, “No Budget”.
  • An Exercise That Will Triple Your Responses To Typical Objections.

When?

Thursday, November 21st, at 11:30 am EST.

Can’t make it?

Sign up anyway and you’ll receive the webinar replay and all the resources listed below.

What’s Included?

(1) 90 Minute Webinar With Mucho Actionable Tips

Webinar Replay

Cold Call Template

7 Objection Templates With Suggested Responses

How Much?

Normally $99 but if you register BEFORE November 12th, its only $74.

Please click HERE to lock in on this special savings and to reserve your spot!

You don’t have to have a PayPal account to purchase this program. You can pay with any major credit card or Venmo. Once you click on the button, select the “Pay with a debit or credit card”, or the Venmo option.

Paul Castain
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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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