I wanted to offer several thoughts on why all this “social selling” stuff really isn’t optional anymore!
1) There are now almost 3 Billion social networking accounts worldwide. There are approximately 500 million blogs worldwide just on Tumblr and WordPress alone. There are 300 hours of video being uploaded to YouTube every second. I could continue to bore you will all these stats, but let me bottom line it for you . . .
Chances are pretty damn superb that your dream clients are leaving clues for the taking and at a minimum, offering someone an opportunity to bond with them. Might as well be YOU!
2) Look around you. What do you see glued to everyone’s hands? Gold star if you said “A smartphone!” The average person checks their phone 150 times per day (more if there’s a really cool cat video making the rounds) This means that eyeballs (and attention spans) have gone elsewhere. Are YOU at least showing up?
3) A Gartner study found that the average person consumes 100,000 words of content each day. Do you think they consume at least some of that content via social networking channels. Once again, are you even showing up?
4) Everyone has their own preferred venue for communication. Just because you don’t “get” all this social stuff, doesn’t mean your client/potential client feels the same way. Trust me when I tell you that they don’t care what you “get”.They show up where THEY want to! Are you showing up? Oh,and I think it’s awesome that you prefer to make phone calls . . .Does that make your prospect suddenly want to pick up the phone if they don’t love it?
5) Propinquity ROCKS! Propinquity means nearness, closeness and kinship and we can certainly establish propinquity by the virtual “bumping into” our prospects online. Propinquity is the Mother, Grandmother, Great Grandmother etc of that whole “Know, like and trust” thing. In fact, propinquity expedites it and puts it on steroids.
Remember, no one is telling you (at least I’m not) to abandon your phone calls.
Sooner or later this all comes down to a call . . .
I’m just suggesting that its a tad unnecessary to make that call cold when there are so many ways to make it WARM!
Oh, and whether you’re new to the idea of Social Selling and don’t know where to start, or you’ve been trying it for a while and would like to see better results, Session 6 of our Sales Rock Star Academy has your name written all over it!
Have you signed up yet?
Here’s what the program looks like;
Session 1: Creating An Effective Prospecting Plan
Session 2 : 20 Ways To Create Opportunities
Session 3: Meticulous Pre-Call Planning
Session 4: Cold Emails That Get Opened, Read, and Responded To
Session 5: A Cure For The Common Cold Call.
Session 6: Social Selling Tactics
Session 7: Network Like A Pro
Session 8: How To ROCK Your Referrals
Session 9: How To Get Your Dream Client’s Attention
Session 10: Creating A Kick-Ass Prospecting Cadence
Session 11: How To Take Control Of Your Prospect Meetings
Session 12: Presenting Your Solutions With IMPACT!
Session 13: Negotiate Like A Pro
When?
You’ll get your first prerecorded session on Monday, January 10th, and then a new session will arrive every Monday after that. Go at your own pace!
What’s included?
(13) 45-90 Minute Pre-Recorded Sessions Delivered Once to Twice Per Week Starting January 10, 2019
Worksheets For Each Session
Homework Assignments
Templates (Actually A Ton Of Templates)
3 Bonus e-Books
Email Access To Paul Castain To Answer Any Course Related Questions and To Get Feedback On Your Assignments.
What’s the investment?
$799
Please click HERE ASAP to secure your spot in this program.
