Do you think the emails you sent today REALLY  made an IMPACT?

Sadly, 60-80% of prospecting emails are never even opened let alone responded to!

We lose them at the subject line by either using words that scream “SALES PITCH!” or words that send your email to the spam folder.

If we make it past the first checkpoint, we typically lose their attention at “Hello”.

Why?

Because our prospects are sending and receiving anywhere from 110 emails per day, to over 250+ per day at the C-Level! They simply  can’t process that many emails without scanning, and making really quick decisions as to whether the email is worthy of their attention!

How Do We Lose Their Attention?

By either saying something silly and time wasting like “My name is Paul Castain _______________” or cliched and salesy like “We’re a full service printer” “One source solution” One stop shop” instead of speaking about something more relevant to them.

At that moment, we’re knee deep in boring our prospect, because we sound like every other email they’ve ever received!

And for the grand finale, many sales emails lack a simple, clear cut, easy to understand and execute “call to action”. And one that doesn’t make you sound like a bad infomercial.

But Wait, There’s More . . .

That email you sent today is hitting the inbox of someone who . . .

Was exposed to 3,000 advertising messages according FastCompany Magazine

Was interrupted from what they’re doing 7 times per hour according to Wendy Cole from Time Magazine

Was engaged in multiple phone calls and receive mucho voicemails.

They had internal/external meetings and in many cases had internal/external customers that needed to be tended to.

They had fires to put out and deadlines that hijacked their attention.

Imagine Consuming 1 1/2  Novels Each Day!

The average person consumes over 100,000 words 34 gigabytes of information according to University of California, San Diego.

Here’s a visual to help you imagine what this looks like. . .

Go to your book shelf and grab one book you love and one book that sucked.

Put a saw to the book that sucked and saw that piece of crap in half and then put it next to the one you loved.

You should now be looking at 1 1/2 books (unless you got creative with your sawing)

1 1/2 books worth of content is what you and your prospects are consuming each day when it comes to data.

Oh, and as a bonus, you just put a sh*tty book out of it’s misery!

And that just begs the question . . .

Will you try something different to get their attention, or are you just going to keep trying the same approach over and over again?

How To ROCK Your Sales Emails

On September 1st, I’m going to be sharing several ideas, to help make that email you’ve been sending, have a greater degree of IMPACT!

Specifically . . .

• 10 different types of emails, that I use, to get results in my business and for my coaching clients. Oh, and I’m also going to send you the templates. You’re welcome!
• 12 subject line mistakes that leave your email unopened!
• 12 subject lines that get your email read.
• One EPIC mistake, just about every sales rep makes, in the first 3 sentences of an email.
• A simple, 3 part, email structure, that will IMMEDIATELY position you apart from your competitors.
• 2 Psychological techniques that work like a charm!
• How to dramatically increase your response rate
• 4 ways to get email addresses WITHOUT spending a dime on email lists.

To learn more, and to reserve your spot, click HERE or the banner below!