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Count to one (I’ll wait) and when you’re done I want you to realize that during that one second; 2.5 million emails were sent and received worldwide. With that type of volume (and the 74 trillion that will be sent this year) its time for us to have a heart to heart. Most sales emails … continue reading »

There are actually several ways for you to heat up a cold call by sending an email first. For now, my advice is to make them hungry with a “potato chip” email. You know the deal with potato chips (you can’t eat just one) and that’s exactly what you can do in your email. Ways … continue reading »

According to the latest report from Radicati Group, there are 265 BILLION emails sent/received each and every day and; The average number of emails office workers send/receives daily is 121 but; That’s just average! How many emails do you think the C-Level engages in every day? Oh, and do you think it might be even the … continue reading »

I have some good news and some bad news about your sales emails. First, the good news. The average open rate for sales emails is now about 21%. How is that good? It used to be 18%. And now the bad news; 21% still sucks! Let’s look at two reasons why the vast majority of … continue reading »

When you send and receive an AVERAGE of 121 emails each day (according to Radicati Group) you’re forced to make quick decisions. You know, like “Is this worth my time?” And since the human race is now inundated with information (34 gigabytes daily which is the equivalent of reading War and Peace every 5 days), … continue reading »

From The Desk of Paul Castain In A Sales Cubicle Near You February 2018 Dear Friends, I have some horrible news for you and I suspect it won’t shock you one bit! That email you’re about to send is pretty much doomed! Why? Between the sheer amount of amount of emails being sent and received … continue reading »

Something is going to be happening today at 11:30 am EST and I didn’t want you to miss out! We’re going to be talking about how you can competitor-proof and grow your accounts. I’ll be sharing over 30 tips and 5 email templates  TODAY at 11:30 am EST and the good news is that I’ll send you the replay if you … continue reading »

It’s really important that your clients see you as valuable! When people see you as valuable; They continue to open your emails Take your phone calls Buy from you and; Refer you! There’s a simple email, that I’ve been sending and; Pretty much every time I send it, the recipients are excited, grateful and as … continue reading »

By far, the most popular topic I’ve been speaking about at sales kick-off meetings, is what I call; The 3 Drivers Of Sales Success The “drivers” are the things that we absolutely have to focus on if we want to be successful in sales. Things like; New Account Acquisition Retaining and WOWing Your Existing Accounts GROWING Your … continue reading »

Taking a video with our phone is usually limited to a family event, the kid’s game, or if you live in New York; Capturing a road rage incident, and meanwhile; There are several ways we can utilize that feature to help expedite deals! Use Smartphone Video To Demonstrate Something Demonstrations are a powerful form of … continue reading »