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On December 3rd,  we’re going to be kicking off our last online sales program of the year! Now you might be thinking “No big deal, Castain does these like every two months so I’ll just do it in January or some time next year” Well that’s partially correct but . . . The price will … continue reading »

My driveway seemed quite large that morning back in 1995. I remember stopping dead in my tracks when it hit me that both my cars had been repossessed. My world fell apart that day and left me without my cars, my business, $60,000 in debt and without any degree of self esteem. With one small … continue reading »

Every email, call, letter etc can’t always be about securing an appointment or simply buying from you. You need to change up those messages. So instead of writing this week off as unproductive or doing something really lame like spending the next 3 days doing “admin” stuff, how about; Calling potential clients/clients and people in … continue reading »

Whenever I mention mailing something out to a potential client, most sales people automatically think its a topic better suited for the marketing department. I disagree! Let marketing handle the 50,000 piece campaign and marketing the company, your job is to market yourself (and the company) one potential client at a time. So here are … continue reading »

If you haven’t stopped by Castain’s Rock Star University in a while,  here’s what’s happening! On December 3rd, we’re launching our final online sales course for 2014. There are 8 sessions to help you absolutely CRUSH your sales quota! Click HERE for details! Sales Managers/Business Owners: Email me for special discounts for 2 or more participants … continue reading »

So rumor has it, that the holidays are going to show up again this year and that means that we need to do several things if we want to be in a stronger position! Don’t worry, you’re Uncle Paul has you more than covered in this podcast because we’ll start with some things that you … continue reading »

Webster defines propinquity as “nearness of blood (kinship)” and “nearness in place and time” You can create “nearness” and “kinship” by making sure you’re “showing up” regularly with your prospects (clients too). Are you? This is why your calls have to be scheduled  . . . so you stay up on that “nearness” thing! Are … continue reading »

It’s been a really long time since I gave anything substantial away on this site so I figured “What the heck” why not create a free step by step guide for everyone. It’s called “How To Generate At Least 3 New Phone Appointments Each Week” and this business of “generating at least 3 new phone … continue reading »

When you break it down, most sales people call a potential client with 2 types of messages. 1) “I want to sell you something” 2) “I want to set an appointment with you (so I can sell you something)” Do that enough times and you create a really bad “Pavlovian” relationship! You’ll call and they’ll … continue reading »

If you’ve been following my blog for a while, you know that I’m a big advocate of the use of music to help you access peak performance states! There are 3 key states that I’d like for you to think about: 1)    Your “Go Get ‘Em” State: This is that state you access when its game … continue reading »