Paul Castain's Blog

The 3 Important "States" You Need To Access Regularly!

Posted November 15, 2014

If you’ve been following my blog for a while, you know that I’m a big advocate of the use of music to help you access peak performance states!

There are 3 key states that I’d like for you to think about:

1)    Your “Go Get ‘Em” State: This is that state you access when its game time. You’re pumped, primed and ready to rip bumpers off of cars

Note to Sales Leaders: Have you ever considered playing some “Go Get ‘Em” music in the office prior to “Game Time”? They do this at sports games and concerts.Maybe they’re on to something?

2)    Your “Let’s Wind It The Heck Down” State: This is the opposite of your “Go Get ‘Em” state and might be a cool thing to access on your way home from work. Your “Wind It The Heck Down” state is also ideal for thinking time and creativity time.

3)    Your “Laughing” State: Your “Laughing” state is ideal for moments when you are nervous and certainly when you are stressed. Its really hard to experience those states when you just peed you pants.

How cool would it be if you started the week on Monday with 3 new playlists to help you access these important states?

That’s why I have some fun homework for you . . .

Create a playlist for each

Your “Go Get ‘Em” State: Think about the songs that get you going. Once you do that, get them on a playlist!

Your “Let’s Wind It The Heck Down” State: I have everything from classical to new age in mine. This may sound corny, but the song “Cocomo” puts me in a very relaxed state because I remember listening to that song on my honeymoon. Every time I hear that song I think of  driving along a beautiful ocean road in a convertible because that’s what I was doing when I was listening to it. How about you? What songs take you to your “happy place”?

Your “Laughing” State: Call me crazy (and dying for a trip to HR) but I love to listen to the Jerky Boys before cold calling. Before my public speaking engagements I listen to Brian Regan and Jim Gaffigan with a side order of my “Go Get ‘Em” music.

So there you have it, 3 important states for you to access complete with the cheat sheet to get you there quicker!

You’re Cordially Invited . . .

On December 3rd, right on your computer screen, I’m going to begin sharing over 100+ sales tips to help you bring in more sales! The investment is minimal and the amount of tips you’ll get during the course can bring you to new levels of awesome!  Click here and let’s make you lethal! Perhaps it’s time to invest in yourself!

For special pricing on two or more participants, email me (with the the total number you are considering) paul@yoursalesplaybook.com

Paul Castain
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