How To Get Ballsier With Your Prospects & Clients

Posted January 21, 2016

In this week’s episode of The Sales Playbook Podcast, we talk about several areas where most sales reps need to become ballsier. When I say “Ballsier”, that isn’t a license to be rude, it simply means, having the guts to do some of the things we know we need to do. “Holding back” is probably … continue reading »

You Might Be Kidding Yourself If You Think You're Different!

Posted January 19, 2016

I was finishing up a book recently by Dan Kennedy where he referenced an interesting scene from Boardwalk Empire. Hardeen Houdini (Harry’s Brother) was talking with some people at a cocktail party when they asked him about his brother’s famous escape from a straight jacket, while being suspended, upside down, several stories in the air. … continue reading »

How To REALLY Read A Book

Posted January 18, 2016

1)    Schedule Your Reading Time: If I were to take a guess as to why so many aspiring rock stars don’t have the time to read, it isn’t because they don’t have the time, its because they don’t schedule the time. I want you to think about what happens throughout the course of a typical … continue reading »

What To Do When Your Prospect Stalls The Decision

Posted January 18, 2016

So there you are, facilitating an awesome meeting with a prospective client. You’re in your zone and things seem to be pointing towards a “YES!”. You can almost see the victory parade back at the office and you are fully prepared to tell your co workers “Don’t hate me because I’m beautiful” Perhaps even a … continue reading »

How To Close More Deals

Posted January 17, 2016

You’ve worked hard to get in front of your opportunities and that’s why you need to take out a few “insurance policies” to make sure your deals make it across the finish line. On February 4th, at 11:30 am EST, we’re going to be talking about how YOU can close more deals! Here’s what you’ll … continue reading »

Why You Need To Become More Judgmental

Posted January 17, 2016

Your prospects and clients are judging you and in this week’s “Quick Tip” we talk about why you absolutely MUST judge them back. Go ahead and give this a quick listen. You’ll get no “rah rahs” or “warm and fuzzy” pep talks . . . Just the truth! Download this episode (right click and save) Would … continue reading »

Why Aren't You Calling Attention To The Elephant In The Room?

Posted January 14, 2016

There are things that jump out at us in sales and yet, we choose to leave well enough alone. Sometimes we avoid the subject because we don’t want to jeopardize the sale, hurt feelings or who knows, incite a riot but . . . You’re doing your prospect/client a disservice when you avoid the “elephant … continue reading »

The 4 Things Every Sales Rep Should Know About Prospecting

Posted January 11, 2016

I want you to think about how you hunt for new business. Think about the message you typically communicate and the various forms of outreach you embrace. Do you make any of these prospecting mistakes? 1) Always Communicating A Message That Says “I want to sell you something” or “I’d like to set an appointment … continue reading »

What's Your Plan To Bring In New Business?

Posted January 8, 2016

Most sales reps don’t have an effective communication plan when it comes to trying to land new business. They cling to the phone and email (the two noisiest channels by the way) without utilizing other forms of outreach. On January 20th, we’re going to talk about how you can create a more effective mix of sales … continue reading »

Paul Castain
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