100,000 Reasons Why Your Sales Emails Are Disregarded and Deleted!

Posted December 14, 2021

Imagine consuming 100,000 words of content, each and every day! Now stop imagining it because; The average person consumes over 100,000 words (34 gigabytes) daily according to the University of California, San Diego (pronounced San Deaago if you’re an Anchorman fan) Here’s a visual to help you imagine what this looks like; Go to your … continue reading »

A Brilliant Sales Lesson From 4 Rock Stars

Posted December 12, 2021

In this week’s episode of The Sales Playbook Podcast, we discuss an absolutely BRILLIANT lesson from the rock world, that; Can be applied to sales as well as life! Right click here to download this episode or scroll down to this listen via the audio player. You can also listen to this podcast; On Spotify by clicking HERE Apple … continue reading »

This Sales Tactic Is Non-Negotiable Right Now!

Posted December 5, 2021

With everything going on in the world right now, do you think decision makers are a tad more hesitant and even skeptical? This leads to indecision and at the very least, a much longer sales cycle. That’s why you need to use social proof! What is social proof? It’s a concept that people will adapt … continue reading »

How To Bore Decision Makers

Posted December 4, 2021

Aside from cold calling and emailing, what else are you doing to get in front of potential clients? Sadly, that’s about it for most sales reps. In fact, many sales reps keeps spewing the same message, via the same, exact platform. Like always calling and leaving the same message or Forwarding the same email (you … continue reading »

Decision Makers Are Very Interested In This Approach From Sales Reps

Posted December 3, 2021

Now, more than ever, you need to position your solution in ways that can; Help your prospect/client generate revenue that they desperately need right now. Save money, that they can allocate to critical areas of their enterprise. Save time that can be allocated to critical areas of their enterprise. Boost morale at a time when … continue reading »

Cold Calling . . . How To Take Immediate Control Of The Call!

Posted December 1, 2021

How can you possibly get a decision maker’s attention and gain control within the first few seconds of a cold call; Without being a jerk! Simple, you ask a question, and; Not just any question, you ask a FRAMING Question. Before I get into the details it’s important that you realize something; It doesn’t matter if … continue reading »

How To Get A Decision Maker’s Attention

Posted November 29, 2021

Managers are interrupted, on average, once every 3 minutes and 5 seconds. When you have that many interruptions throughout your day, you get really good and blowing off irrelevant interruptions; Like a call or email from another sales rep that most probably sounds the same as ALL the other reps interrupting their day! This begs … continue reading »

Paul Castain
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